Advertising Art Director: The Difference a Master’s Degree Makes in Salary

According to the U.S Department of Labor, the median annual salary for art directors in Florida was $81,230 in 2016, and that was just with a bachelor’s degree. The job outlook for art directors is expected to rise 7 percent from 2016 to 2026. For future creative art directors, the competitive job market will only get fiercer —and that’s why it’s important to get a masters degree that can not only put you ahead of the competition but also earn you a bigger salary.

Stand Out From the Rest

A Master of Science Mass Communication degree with a specialty in creativity can make all the difference in how far you can go in your creative career. Regardless of your background or experience, you’ll need to gain an edge to boost your chances of landing your dream job with the potential to earn a great salary.

Bridging the Gap: FIU’s Global Strategic Communications (GSC) – Creative Track Program

There’s an increasing need to equip creative minds with skills and knowledge that will carry them throughout their career. As a way to bridge this gap, FIU and Miami Ad School created a comprehensive creative track program designed for students who already have obtained a bachelor’s degree and want to improve their creative skills. Those without a master’s degree may find it very difficult to get their foot in the door without experience or work that proves their talent. FIU’s Global Strategic Communications (GSC) – Creative Track program partners with world-renowned Miami Ad School in offering a graduate degree that also culminates in a stellar portfolio to showcase during interviews.

Art Direction Classes

The program offers art direction courses are aimed to give students a higher understanding of the ever-evolving advertising field. Learn from courses covering such as brand solving, brainstorming and team pitching.

The Sky is the Limit!

Those already employed and have experience in art direction can gain a higher salary with a master’s once they work their way to upper-level management as a creative director. Similarly, students with no work experience can benefit from a master’s because they learn theoretical, strategic and research aspects of advertising—all beneficial for increased employment opportunities. The sky is the limit for students who graduate with a master’s degree.

Network and Gain Experience

Establishing connections can frustrate the process of finding the right job if you’re not connected to the right people. That’s why FIU’s Global Strategic Communications (GSC) – Creative Track program helps students network with the brightest industry professionals and offers real-world, practical experience needed to ace an interview.

To learn about Florida International University’s Global Strategic Communications – Creative Track Program, visit Florida International University’s website. To speak with an advisor, contact Grizelle De Los Reyes, Director of the FIU-MAS Creative Track Program at

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